Perception of public space: Loss of attractiveness in the Urban Commercial Corridor Avenida de los Héroes de Chetumal, Quintana Roo, Mexico

Authors

Abstract

The article focuses on the perception of the loss of attractiveness of the Urban Commercial Corridor of Avenue of the Heroes in the city of Chetumal (CUCAH), Quintana Roo, Mexico, as a reference case of the changes and transformations that are currently taking place at a global level, resulting in changes in behavior and use of citizens in public space; the study focuses on the user-consumer perspective, through the analysis of the attributes of the 4 As, which represents the management model for the success of Town Centre Management, based on the study of Accessibility, Attractions, Amenities and Action; within the context of abandonment and physical deterioration. The main objective is to know the opinion of the citizen on the elements with the greatest incidence in the loss of the attractiveness of the corridor, which allows the generation of a base document for orientation towards public policies focused on the renovation of commercial urban spaces for the city of Chetumal. The source of information is the structured survey and analysis using the bivariate descriptive method. It has concluded that 70% of the respondents think they agree on the loss of attractiveness of the corridor. Likewise, this trend was supported by the results of the independent variables analyzed.

Keywords:

Citizen perception, commercial urban corridor, public space, Town Centre Management